Positioning to go national.

In 1998 I was a senior at San Luis Obispo High School, and in my yearbook I stated that my goal was to have a national moving company called Meathead Moving Service. 13 years later and with a lot of hard work behind us, and much more ahead, this high school goal is about to become a reality. We have been very cautious about expanding the brand knowing that if we ever compromised quality our business would come to a screeching halt.


In 2000 we separated our call center/administrative office from our dispatch center in San Luis Obispo. Both offices were on Broad Street and less than 2 miles apart, but we wanted to feel how running a remote dispatch center would be before we expanded. Then, in 2002 we opened up our first branch office in Santa Maria (30 miles away), launched a marketing campaign, hired a new group of employees, etc. We opened up a new office very close by because, we figured no matter what happened, our established San Luis Obispo office could step in and accommodate any short coming the Santa Maria office was experiencing. Then in 2007, we opened up our second branch office in Camarillo (132 miles away) which expanded our service region from being able to service 375,000 people to 1.8M people. The Camarillo branch is growing by leaps and bounds, and we are proud to celebrate our five year anniversary of serving Ventura County next year!

While maintaining quality as our #1 objective we’ve slowly expanded to now becoming the largest moving company on the Central Coast of California completing 3,000+ jobs a year with all company owned stores. Now, and in order to create opportunity for our employees and unlock the true potential of our brand and captured knowledge, we’ve decided to best way to maintain quality while growing is to structure a highly controlled franchise model available for a very specific type of franchisee/business owner. Staying true to our model of “promoting from within”, we are looking inside and have identified individuals to open up offices in the Orange County, San Diego and the Bay Area. We are diligently adjusting our processes and internal structure to become a support staff for our future franchisees. And, just like we’ve been doing from the beginning, we will take a cautiously optimistic approach to growth and I pledge as long as I am CEO of this great organization to never forget what got us to where we’re at- quality.